Today’s tour of the unveiling of European club football shirts makes two stops in England, two stops in Germany, two in Italy and two in Spain…
ARSENAL – Home
Premier League side Arsenal hope to regain their past glory with their 2021-22 home kit. The design, with navy adidas shoulder stripes on the red base and white side panels blending into the traditional white sleeves, mimics what the club wore in 2001-02, when they won both the PL title and the FA Cup. The cuffs and collar are both red with a navy blue trim. The logo of Arsenal for all, the club’s foundation celebrating ‘the diversity of the Arsenal family’, is imprinted on the inside of the collar.
The kits were unveiled on Friday and will be worn for the first time in a preseason friendly against Rangers FC in Glasgow, Scotland on Saturday. They will be worn with white shorts with adidas red-blue-red stripes on each side and red and white hoop socks.
BRENTFORD – At home and away
For his very first Premier League season, Brentford continues with red and white stripes on his home shirts made by Umbro. The red stripes are slightly thicker than the white ones. The crew neck is red, with a white yoke on the front. The club crest bee is insulated and printed in white on the back collar. Brentford has a new jersey sponsor this year at South African sports betting company Hollywoodbets.
Brentford’s outdoor kit is predominantly yellow, with a large tonal zigzag pattern across the front. The logos on the front are rendered in black, including a monochrome version of the club crest. Black stripes appear on the sleeves, well pulled up from the cuffs.
1. FC KÖLN – Away and third
After unveiling their home kits earlier this week, the German Bundesliga team 1. FC Köln are back with their third shirts for 2021-22, made by Uhlsport. The away kit looks a bit like an Arsenal home shirt with its red body and white sleeves. The front of the kit features a tone-on-tone paisley pattern. The V-neck is solid red.
Cologne’s third kit is inspired by the Euro 2020 German national team away kit (# 7 here) with a black manufacturer logo, sponsor logo and club crest on a black base. The right cuff is red while the left cuff is white, and the collar is also split in half, the colors contrasting with the cuff on either side.
TSG 1899 HOFFENHEIM – Outside and third
Köln’s Bundesliga team TSG 1899 Hoffenheim have released their home kits in May, and have now completed their 2021-22 set by unveiling their away kits and their third, all made by Joma. The exterior kit is predominantly white, with a navy blue collar and cuffs. The collar placket is white with navy piping. Manufacturer logos and sponsor logo are navy blue to match recoloring club crest, which is normally more of a royal blue.
The navy blue crest, logos and trim can be found in the Hoffenheim Third Kit, where they appear on a salmon-colored base. The collar has been reversed on this shirt, the club having opted for a salmon V-neck with a navy blue border at the bottom.
GENOA CFC – Home
Italian Serie A team Genoa CFC retains their traditional half-red, half-blue look for their 2021-22 home kits, made by Kappa. The front of the shirt features a tonal map of downtown Genoa. The crew neck is also half red and half blue, and a white and red border appears on each cuff. Note that the back of the jersey mirrors the front, with red on the left and blue on the right, and each sleeve is also half red and half blue.
TORINO – At home and outside
Italian Serie A team Torino are going old-fashioned for their 2021-22 kits, made by Joma. The home kits are solid brown with no other embellishments other than a full color club crest and white sponsor and manufacturer logos. However, the fabric of the shirt itself contains a custom jacquard design depicting the bull of the crest.
Torino’s outdoor kit is solid white, with a brown belt running from top left to bottom right. The club crest appears on the frame in monochrome white, and the main sponsor Suzuki logo also appears in white and at an angle to match the frame. Other sponsor and manufacturer logos are rendered in brown.
The away jersey is a tribute to Argentina’s Club Atlético River Plate, which wears a similar belt on their home kits. River Plate and Torino played a friendly match on May 26, 1949, to raise funds for the families of Torino players killed in the Superga Air Disaster earlier this month. This date is imprinted on the inside of the shirt collar, along with the Italian and Spanish phrases for “Eternal Friendship”.
VALENCIA CF – At home and away
Spanish La Liga team Valencia CF and Puma have teamed up to create a classic-looking home kit for the 2021-22 season. It is predominantly white, with black sleeves and black panels that come down about halfway down the sides of the shirt and are cut on the bias. The sleeves feature a tone-on-tone geometric camouflage pattern.
Socios.com are a new shirt sponsor for Valencia, and they are using the space to announce a new “fan token” which offers owners “access to voting rights in polls, VIP rewards, exclusive promotions, AR features, discussion forums, games and competitions on the Socios.com mobile app”.
The dark red away kit is a departure for Valencia, as the club usually do. orange, black or yellow jerseys. This year’s kit features a tone-on-tone wavy pattern and a black block on each shoulder. The V-neck and cuffs are in solid black, while the sponsor and manufacturer logos are white.
ELCHE CF – Away & Third
Valencia’s compatriots in La Liga, Elche CF, will enter the pitch with the third kits manufactured by Nike in 2021-22. Both are fairly straightforward in their execution. The exterior kit is all black, with tonal diagonal stripes. The club crest is monochrome white, as is the Nike logo and the sponsor logo.
Elche’s third kit swaps neon green – or “volt”, in Nike parlance – for black for the base of the jersey, minus the tone-on-tone stripes. The crest and logos are rendered in black.