On social media in particular, you’ve probably seen ads for Ford’s new hybrid truck, called the Maverick.
My parents had one of the first Mavericks in the 70s.
Unlike any other automaker we remember, Ford revived an old model name, but it has nothing to do with the original.
When Volkswagen brought back the classic Beetle or Bug, it at least looked like the original. Do you remember Herbie the insect in love? The most recent was quite close.
But now Ford has given the Maverick name to its new hybrid truck. According to Car and Driver Magazine, the new Maverick is a direct market competitor to the Hyundai Santa Cruz. The new Maverick truck comes with an available electric motor, and Car and Driver spells out all its features. It’s the new truck.
But the original Maverick was a muscle car… of sorts. Born in 1969, the two-door car was designed to combat the growing number of imported vehicles, including Japanese models, arriving in the United States. It was also designed to deal with the oil embargo of the early 1970s in the Middle East which caused petrol prices to skyrocket, much like what we see now.
It was designed as an alternative to the more expensive (gas-powered) Mustangs to run and to compete with the Chevy Novas and Dodge Darts.
The original Maverick could be purchased with four different engine packages, my parents bought one used that had the max 302 cubic inch Windsor V-8 engine. It was bright yellow and had a block pattern racing stripe down the side. Between 1969 and 1977, 2.1 million of them were built.
I was able to drive it for a while…until it was destroyed.
I used it as soon as I got my license, for maybe a year or two. But unfortunately, it was totaled when my mother was returning from a visit to Spokane to see my sisters in college. Fortunately, she was not seriously injured. But she never learned to “tame” the power of the 302, and she found herself as a wadded piece of steel along Route 395 south of Ritzville. I will say the car had serious throttle response.
But luckily after that I was able to drive a Pontiac LeMans which was the poor man’s Chevelle. It came with a little bock 350 V-8, and I ended up liking it better.
But seeing those ads for the new Ford Maverick (truck) jolted my memory of an alleged muscle car that most people have forgotten about.