Nike’s latest shoe innovation? Save the planet, one great shoe at a time.

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If you’re a runner, you’ve certainly heard of the Air Zoom Alphafly Next%, Nike’s elite running shoe. The performance design broke world records, was scrutinized for its revolutionary bulbous sole, and received a double boost from the world’s top marathoner and InsideHook. Really, it looks like there’s nothing the Alphafly can’t do.

Today, the style takes on its biggest challenge yet – saving the planet. In recent times, Nike has upped its game in the area of ​​eco-responsibility, releasing kicks literally made from trash and incorporating recycled materials into hundreds of their clothing styles, with the promise of more soon. And it manifests itself in one of the most surprising updates in recent memory: step into the Nike Air Zoom Alphafly Next Nature, made from over 50% recycled material.

Nike

Part of Nike’s Move to Zero initiative (it’s the goal of zero carbon emissions and zero waste), the Alphafly Next Nature was born from the idea that performance should not mean giving up sustainable practices. , a claim that many are still skeptical about. But the proof is in the pudding runners. The ZoomX midsole, arguably the most critical advancement in running performance and economy over the past decade, is constructed from 70% recycled material, as is the knit upper, which is made of made from recycled Zoom Air Pods (little bubbles in the shoe that make things go fast, for those illiterate sneaker technology). The shoe has all of the same features that make it the go-to runner for first-time CouchTo5Kers and under 4 miles.

It’s mind boggling to imagine that co-opting a shoe designed to improve the performance of some of the best athletes on the planet by 4% for a sustainability project would yield results, and that’s why Nike pulled it off. monumental undertaking. Because the assumption is that recyclable styles, alternative material clothing, earth-first design are all a compromise, rather than an expectation, is the real issue, isn’t it? Nike knows this and clearly wanted to make a statement, that any shoe, even the fastest in the world, can be made a little more consciously.

With the New York and Los Angeles Marathons just around the corner – good luck to everyone participating this weekend – now is the perfect time to pick up a pair of these awesome performance enhancing and most importantly durable and make your racing day unforgettable. . The Nike Alphafly Next Nature has just been restocked, which means you should run, not jog, to Nike and earn a pair before they’re gone again. When they do indeed go, you can pick up the other versions of the model from Nike: unfortunately they are not as environmentally conscious, but they will always get you to the finish line, no questions asked. Good race !


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